Get insights delivered straight to your inbox.

iOS 17 disrupts link tracking and marketing attribution by automatically removing tracking parameters from links clicked within ads.

Ecommerce

iOS 17 Disrupts Link Tracking: Here's What You Need to Know

UTM (Urchin Tracking Monitor) codes are snippets of text you can add to your URLs to help you track where website traffic comes from.

Ecommerce

What is a UTM Tracking Code? UTM Tracking Guide

Peel Explore allows you to build your own multi-dimensional report tables, leveraging all your Shopify or Amazon data and Peel's robust set of DTC metrics.

Product Updates

Announcing Peel Explore!

You can now see all your Klaviyo performance metrics in Peel with newly added reports and a pre-made dashboard. This unifies your Klaviyo data with your customer behavior and product data in a single platform

Product Updates

Peel Update: New Klaviyo Metrics & Dashboard

Peel will be exhibiting at FounderMade's Innovation Show East. Join 1200+ DTC and CPG industry leaders for a day of networking opportunities, innovative product and solution discovery, and world-class education.

Peel News

Join us at FounderMade Innovation Show East

Wondering how to make money with ecommerce? Learn everything you need to make money with ecommerce and start selling online from the ground up.

Ecommerce

How to Make Money with Ecommerce

Customer Retention refers to the rate at which customers continue to purchase goods or services from a business over time. Learn everything you need to know about customer retention including how to calculate, examples and strategies.

Ecommerce

What is Customer Retention? Definition, Strategies & Examples

RFM Analysis gives you a breakdown of 10 behavioral customer segments. In part 2 of our RFM strategy guide, we go over how to engage your less engaged customers who may be slipping from your sales cycle.

Ecommerce

RFM Strategy: How to Engage Your Customer Segments Pt. 2

RFM analysis automatically gives you 10 customer segments based on purchasing behavior. Learn how to engage those customer segments in part 1 of our RFM strategy guide.

Ecommerce

RFM Strategy: How to Engage Your Customer Segments Pt.1

Get A.I. & D2C news delivered right to your inbox with our weekly newsletter!

Get A.I. & D2C news delivered right to your inbox with our weekly newsletter!