Shopify analytics built for DTC teams
80% reduction in time looking for data.
Stop pulling numbers from five different tabs. Peel brings your Shopify, Klaviyo, and retention data into one clean view — flexible enough to build the exact reports you need across Shopify, Klaviyo, Recharge, and more.
Your Data.
Ready before you need it.
One source of truth
Shopify, Klaviyo, Meta, Recharge — all in one place. Stop reconciling numbers before every meeting.
Quick pulls & deep builds
Run a key metric in two clicks for a
standup. Or build a fully custom
dashboard — same platform, both.
Built with you, not for you
Every customer gets a guided session. We help set up your first dashboard together — around your metrics.
Pull the metric you need.
Slice it any way you want.
Filter by cohort, channel, product, or custom audience. Push segments live to Klaviyo or Meta.


“We use Peel Insights, particularly the weekly dashboard and daily tracking emails, to keep a close pulse on the business. The dashboard clearly presents daily, weekly, and monthly trends in a way that is easily digestible and actionable.”
All-in-One Retention Analytics

Every report your team
has been asking for

Retention analytics
Track repurchase rate, days between orders, churn curves, and cohort revenue. Get a daily Slack or email digest before you even open your laptop.

Subscription analytics
Native connections to Recharge, Skio, and Smartrr. Monitor MRR, subscriber churn, cancellation reasons, and LTV by subscription product.

RFM segmentation
Automatically bucket customers into champions, at-risk, lapsed, and more. Push segments directly to Klaviyo or Meta — no CSV needed.

Product analytics
Which SKUs drive the highest LTV? Which bundles bring customers back? Which products churn subscribers? Peel answers all of it at the SKU level.

Marketing ROI
Calculate true ROAS, CAC, and payback period by channel. Stop optimizing for first-order ROAS. Start optimizing for 90-day LTV.

Custom strategy
Every plan includes 1:1 strategy calls. Need a bespoke dashboard for your board deck or agency report? The Peel team builds it for you.
Numbers that moved
when the data got clear
+43%
“Peel Analytics has become a powerful tool within our tech stack, enabling us to more easily segment our data and uncover actionable insights to help drive our subscription business.”
+236%
“Paid performance on social channels is increasingly becoming more expensive, and with the iOS changes, finding the right audience still takes navigation. Peel makes it very easy to filter and find the data you’re looking for.”
↑130%
“ROI from returning customers has increased 130% since using the platform.”

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