Free BFCM Dashboard
Last year's BFCM is this year's playbook.
Peel builds eight cohort reports on your 2025 BFCM data automatically: repurchase rate, refunds, LTV to CAC and more. Free through the promo window.
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Connect Shopify, get the dashboard in minutes. No credit card required.
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What's Inside
Eight Reports, Zero Spreadsheets
Peel builds eight cohort reports on your 2025 BFCM data automatically: repurchase rate, refunds, LTV to CAC and more. Free through the promo window.
Repurchase Rate by Cohort
Which SKUs actually bring clients back.
New Customer Sign-Ups
Daily acquisition across the promo window.
Total Sales From New Customers
What the discount actually bought you.
Cohort Customer per Order Count
One-and-done vs. second, third, fourth order.
Returning Customers by Cohort
Retention curves per acquisition month.
Refunds by Cohort Ratio
The margin that quietly walked back out.
LTV to CAC Order Ratio
Whether last year's spend paid for itself.
Average LTV per Customer
What a cohort is worth over its lifetime.
Before you Buy the Ads
Don't Discount Blind.
Full-price buyers and discount buyers behave nothing alike. The dashboard splits them, so this year's budget goes to the cohort that actually comes back.
How It Works
Three Steps, No Setup Call
01
Connect Shopify
One OAuth click. Peel reads your order history. Nothing is written back to the store.
02
We Rebuild BFCM
Cohorts, products, refunds and CAC ratios calculated from your 2025 promo window.
03
Plan this Year
Export any cohort to Klaviyo and send the offer to the customers most likely to take it.
FAQ
Questions, Peeled
Is the dashboard really free?
Yes, the BFCM dashboard is free to claim through the promo period, no card required.
How far back does it look?
Through your full 2025 BFCM window and the months after it, so retention curves have somewhere to go.
What if I sell on Amazon too?
Peel supports Amazon Seller Central alongside Shopify. Connect both and cohorts merge.
Can I send that cohort to Klayvio?
Every cohort in the dashboard exports as a Klaviyo audience in one click.
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