Product Analytics

Get the Full View of Purchasing Patterns
Product Analytics
Get the Full View of Purchasing Patterns
Product Analytics
Get the Full View of Purchasing Patterns
Product Analytics
Get the Full View of Purchasing Patterns

Overview

See exactly what’s driving your customers to come back and make subsequent purchases.

Drive better retargeting and retention strategies by knowing exactly what your customers are likely to buy next.

Take Targeting to the Next Level

Know who’s buying what and when they’re ready to buy. Sending targeted retention campaigns is made simple with a visual map of what your customers are buying.
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Discover What Products Perform

Planning product suggestions on-page and via marketing messages has never been easier - find out exactly what products customers are buying at each stage of their journey.
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Send More Timely Campaigns

The last piece of the puzzle for converting and retaining more customers is often all about timing. Know the average time it takes between purchases of specific products to send the perfectly timed message.
Learn More

Take Targeting to the Next Level

Know who’s buying what and when they’re ready to buy. Sending targeted retention campaigns is made simple with a visual map of what your customers are buying.
Learn More

Discover What Products Perform

Planning product suggestions on-page and via marketing messages has never been easier - find out exactly what products customers are buying at each stage of their journey.
Learn More

Send More Timely Campaigns

The last piece of the puzzle for converting and retaining more customers is often all about timing. Know the average time it takes between purchases of specific products to send the perfectly timed message.
Learn More

Purchasing Pathways

Your Customer Journey Illustrated

The Purchasing Journey feature opens up your customers’ purchasing patterns in a visual format. You can see the exact paths of how many customers bought a certain product and what they came back to purchase on their 2nd, 3rd, and 4th purchases. This opens the door to powerful new strategies, like:
  • Certain segment of customers purchased product A but you know that they may soon need product B based on the Purchasing Journey?
  • Large portion of customers coming back for product A each month?
  • Customer getting introduced to product A almost always coming back for B and C in rapid subsequent purchases?
Your map of who’s buying what and when’s the right time to engage.
Your map of who’s buying what and when’s the right time to engage.

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FAQ

How often is Purchasing Journey data updated?

The Purchasing Journey is updated dynamically on a daily basis. This gives you the most up-to-date insights on who’s purchasing what and how that grows and changes on a daily basis. 

Do you have Market Basket Analysis?

It’s here! Market Basket Analysis unveils associations between products. Particularly, what customers are buying together. Learn more here.

What can Product Analytics Reveal?

Who’s Buying What

Who’s buying product A and coming back to buy product B? What’s the average time between those purchases?

Repeat Purchasers

Who is coming back to buy the same product over and over? How often?

Identify Key Products

What’s my “gateway” product that opens the path to other priority products?

Boosting AOV

Where are my cross-selling and upselling opportunities based on what customers are purchasing next?

"The daily graphs on Slack have been super helpful as they provide an at-a-glance view of our business performance and trends. The dashboard is a very powerful tool that was able to delay our expensive data analyst hire. Highly recommended to any ecommerce store that's serious about data driven decision making."

Jiake Liu
Co-Founder & CEO
,
Outer

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Training & support

We’ll make sure your team has the training and support you need to get the most out of Peel & help your clients find opportunities to grow their business.
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resources

Take advantage of our resources

With our automated analytics platform, we have answers to your questions before you even ask them.
Data Analytics

Introducing Audiences

We just dropped one of our most important new features for building better relationships, retaining more customers, and measuring growth. The Audiences feature lets you build hyper-targeted lists of customers that use our deepest set of filters yet.
Case Study

Stix raises their recent round of funding using Peel reports & data

Tie your discount codes to a specific platform, campaign or initiative in order to understand its efficacy.
Product

Introducing the Purchasing Journey

So many of the brands we work with have asked these questions and more, looking for a better way to map out what their customers are buying; that’s why we’ve built the Purchasing Journey feature.
Data Analytics

Introducing Audiences

We just dropped one of our most important new features for building better relationships, retaining more customers, and measuring growth. The Audiences feature lets you build hyper-targeted lists of customers that use our deepest set of filters yet.
Case Study

Stix raises their recent round of funding using Peel reports & data

Tie your discount codes to a specific platform, campaign or initiative in order to understand its efficacy.
Product

Introducing the Purchasing Journey

So many of the brands we work with have asked these questions and more, looking for a better way to map out what their customers are buying; that’s why we’ve built the Purchasing Journey feature.